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Lyra Advisory Services






Lyra Research publishes eight advisory services tailored to the needs of imaging industry clients. These services help clients to augment their marketing, product development, and competitive intelligence. For more detailed information about each service, please click the links below.

Office Print Monitor
Office Print Monitor (OPM), a new information service, broadens Lyra's current coverage of office printing by combining real-world corporate printing data, powered by PrintFleet, with Lyra's strategic analysis, forecast and installed-base data, detailed hard copy specifications, and ongoing primary research programs. Printer and copier vendors use OPM to help them compare page volumes for their products with their competitors' products, understand how quickly pages are shifting to color and what the color amount really is on a typical color page, and monitor the changes and trends in where and how hard copy is output.

Hard Copy Industry Advisory Service
The Hard Copy Industry Advisory Service (IAS) is a printer and copier industry research and intelligence tool for marketing and market research professionals and product managers. Supported by Lyra's experienced team of analysts and researchers focused on the imaging industry, the IAS is an indispensable planning tool for any supplier in the hard copy industry.

Hard Copy Supplies Advisory Service
The Hard Copy Supplies Advisory Service (SAS) provides product data, forecasts, and analysis on the imaging supplies industry to research professionals in the hard copy marking and media supplies industries. The service provides primary research and in-depth analysis of the supplies industry, from desktop ink jet and laser media and marking supplies to digital copier supplies to wide-format supplies.

Consumer Imaging Intelligence
Lyra Research's Consumer Imaging Intelligence (CII) is an online competitive research service for marketing and product managers in the digital camera, photo-quality printer, and online photo-service industry. The CII provides the advice and insight necessary to tap into the possibilities of today's digital imaging market.

Hard Copy Datasource
The Hard Copy Datasource (HCD) is a Web-based, searchable database that offers unmatched access to product and promotional information on electronic printers, digital copiers, and printer supplies.

Wide-Format Printing Advisory Service
Supported by an experienced team of analysts and researchers, Lyra's Wide-Format Printing Advisory Service (WFS) tracks and quantifies the burgeoning wide-format UV-curable printer market and the changing dynamics of the wide-format aqueous and solvent printer markets. Lyra has recently enhanced the WFS with added coverage of the aqueous printer markets and a new database of product specifications. The database provides product specifications for every wide-format aqueous, solvent, and UV-curable printer on the market. Also included in the service is an annual forecast, segmented regionally, for aqueous, solvent, and flatbed UV-curable hardware, ink, and media; forecast perspective reports; primary market research studies; and analyst inquiry.

Cartridge Demand Advisory Service
Now Covers Color Laser, Monochrome Laser, and Ink Jet Cartridges!
Lyra's newly revamped Cartridge Demand Advisory Service (CDS) quantifies the demand for monochrome laser cartridges, color laser cartridges, and ink jet cartridges in North America and worldwide. With forecast data, individual client inquiry, and quarterly phone calls from an expert analyst, the CDS is designed to help printer OEMs, aftermarket cartridge vendors, and toner suppliers identify the best opportunities for their business.

China Market Advisory Service
Lyra's China Market Advisory Service (CMAS) provides critical information about the domestic Chinese printing market. The service includes primary research reports on printer hardware, printer supplies, and digital photography based on surveys of consumers and business users in China. The CMAS also include forecast reports on ink jet and laser printer hardware and supplies, commentaries on major events and developments that affect the Chinese imaging market, price updates, and analyst inquiry.







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Office Print Monitor

Hard Copy Industry
 Advisory Service

 Hard Copy Supplies
 Advisory Service

 Consumer Imaging Intelligence

 Hard Copy Datasource

 Wide-Format Printing Advisory
 Service

 Cartridge Demand
 Advisory Service

 China Market Advisory Service
 







© Lyra Research, Inc. 2007