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 Lyra's Custom Research and Consulting Group provides client-specific research and advice to a broad range of imaging industry companies seeking answers to their business questions and ultimately looking to improve their bottom line. We have worked with senior executives at nearly every major imaging and printing industry participant to help them:
- beat the competition;
- strengthen and hone sales and marketing efforts;
- profile customers and understand why they choose one brand over another;
- assess and quantify emerging markets and opportunities; and
- evaluate the complex changes affecting their markets and make key decisions on strategy, products and positioning, targeting, and mergers and acquisitions.
Who We Are
Lyra's Custom Research and Consulting Group is a team of consultants with many years of experience in both imaging and research and with a wide range of competencies, including product development and marketing, primary research, and IT and management consulting. We combine our complete range of research skills and tools with an extraordinary level of client service to address your most pressing information needs. Our senior consultants each have more than 20 years of imaging industry and market research experience and bring a combination of creativity and pragmatism to each client's project.
Our Promise: We Listen and We Deliver
Lyra Research has provided consulting services to clients in the imaging industry since 1991. We make this simple promise: we will listen closely to your needs and we will deliver a custom research project that meets them. We apply the best resources available to every project: the industry's most respected forecast database, analysis from the industry's leading advisory services and newsletters, the largest staff of printer and supplies analysts, and experience in executing projects for a wide variety of participants in the imaging and printing industries.
Send inquiries for Lyra's Custom Research and Consulting Group to custom@lyra.com. To discuss a specific research project or consulting need, contact David Rocheleau, vice president of research and content, at 617-454-2614.
For more information on what Lyra's Custom Research and Consulting Group can do for your business, click on the following links:
Industry Consulting
Primary Research
Custom Project Examples
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