Lyra's consumer imaging coverage is comprehensive and includes forecasts for and analysis of digital cameras and photo printers and special reports on photo media, digital video, and other related topics. Extensive annual primary research studies differentiate Lyra's Consumer Imaging Intelligence and digital photography reports from the competition. The results of these primary research studies help Lyra's clients learn about worldwide consumers' purchase intentions, usage patterns, brand preferences, and more. Lyra's forecasts of digital camera and photo printer shipments are known in the industry for their realistic outlook.
Lyra's analysts have held engineering, market research, and marketing positions with leading imaging industry firms, so they understand the information needs and specific challenges faced by imaging industry executives. For more information about Lyra's staff, please review our Staff Biographies.
Consumer Imaging Intelligence