Lack of infrastructure
PoS infrastructure in India is woefully low in comparison to global standards. “Incentivise the payment PoS manufacturer in India to increase PoS base through local manufacturing,” opined Rajesh Desai, CEO & Director, Lyra Network India..
Lyra News Room
Lack of infrastructure
Operating as a processor of card payments from the point of sale and as an
ecommerce gateway provider, Lyra Network handled more than 10 billion
transactions last year from 3 million POS terminals and 55,000 online merchants. Those merchants include Carrefour, Eram..
With the provisions of the new services ahead for the customer base, Lyra is extremely
optimistic about the advancements in the IT sector as its use enables our enterprise to
perform efficiently and also helps to meet the needs and expectations of the..
France-based payments solution provider Lyra Network India expects a growth of 50
per cent this financial year on the back of increased adoption in digital payments and
plans to double its investment in the country.
H.E. Alexandre Ziegler, Ambassador of France to India hosted the maiden edition of
the Indo-French Business (IFB) Awards and the IN2France event.
An avid leader envisioning to manifest his goals at every step of the journey is Rajesh
Desai, the CEO at Lyra. He collaborated with French professionals – Mr. Alain Lacour
and Mr. Christophe Mariette of Lyra Network, France to establish the company..
With the French President, Emmanuel Macron opening the doors for Indian entrepreneurs and startups, France is focusing on technology and developing strong partnerships..
Lyra Network India Director and CEO Rajesh Desai shares his views exclusively with Proche.
Lyra is a French fintech company specializes in proximity payments, e-commerce, connected
objects and e-invoicing.
“Lyra India has been progressive and dynamic throughout this past decade and we look forward to
more eventful and fruitful decades to come”, says Christophe Mariette, Chairman of Lyra India and
Associate Director of Lyra Group..
Today, it has 10 subsidiaries spanning across 4 continents providing support and advice to
payment-related queries of clients. Near about a decade ago, the company started its
operations in India under the able leadership of Mr. Rajesh Desai, CEO of Lyra Network
Customer’s perceived value for the offering, the cost involved and the competitor’s pricing for a similar offering, all affect the pricing believes Rajesh Desai, CEO of Lyra India.
Read through the article as Mr. Rajesh Desai, CEO of Lyra Network India, believes that “It is better to prevent and prepare than to repent and repair”.